About Direct Marketing Software
Direct Marketing Software (DMS) was formed in 1987 and has been developing database marketing and CRM systems for organisations in Australia and around the world for over eighteen years. A 100% Australian owned company, DMS in more recent times have become the AMAS compliant software supplier of choice for large, medium and small organisations.
Software Information
For the most up to date details of current products, please download the latest AMAS Product Guide.
Details about our software products (POSTman, POSTman Enterprise, POSTman Rapid, POSTman Professional, Data Quality Suite and LISTman) are listed below.
POSTman
POSTman is a simple-to-use product for batch processing or appending and printing barcodes. It is a flexible solution to take advantage of Australia Post’s barcode sorting and delivery technology.
The simple batch processing wizard, works with most contact managers, CRM, accounting packages and database lists, it allows checking of address validation against the Postal Address File, and the option to create two output files for matching and non-matching records.
An interactive mode captures single customer address details and validates them ‘on the fly’. Even easier, the ‘near matches’ feature provides a drop down list, making corrections a point-and-click, timesaving operation.
Inclusive features
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Batch processing and interactive mode
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Supplied barcode font
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Mail merge with all popular word processors
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MS Word, Excel and Access integration
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Processing of most PC-based database formats
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Appending of ‘sort prefix’ and ‘sort destination’ Improved deliverability
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Manifesting Reports
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Easy-to-use Windows operation
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Reporting functions
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Online help
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1800 telephone support
POSTman Enterprise
POSTman Enterprise is a simple-to-use network ready product for batch processing or appending and printing barcodes. It includes "Write Back" and "Batch Cleansing" to append barcodes and rapidly validate and cleans address in your database.
The simple batch processing procedures, for most contact managers, CRM, accounting packages and database lists, allow checking of address validation against the Postal Address File, and the option to "Write Back" to the original database or create two output files with matching and non-matching records.
An interactive mode of data entry is included and ActiveX controls (API) to integrate with other software products. The interactive mode captures single customer address details and validates them ‘on the fly’. Even easier, the ‘near matches’ feature provides a list, making corrections a point-and-click, timesaving operation.
Inclusive features
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Batch processing and interactive mode
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Network Ready
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Supplied barcode font
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Write Back Batch Cleansing
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ActiveX Controls (API)
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MS Word, Excel and Access integration
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Mail merge with all popular word processors
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Processing of most PC-based database formats
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Appending of ‘sort prefix’ and ‘sort destination’
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Improved deliverability
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Easy-to-use Windows operation
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Reporting functions
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Online help
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1800 telephone support
POSTman Rapid
POSTman Rapid is the intuitive easy to use key stroke reduction, address validation and barcoding solution for any size organisation.
POSTman Rapid will increase productivity when collecting customer information by saving up to 80% of address key strokes. It will also improve data quality by validating addresses against Australia Posts Address File (PAF). It will reduce costs by decreasing invalid or wrongly addressed mail pieces thus reducing returned or dead mail.
By validating addresses at the point of entry it will also reduce the possibility of spelling mistakes by assisting in deciphering poor hand writing or difficult to read information. Operators will save valuable time confirming difficult to spell addresses and it will increase productivity, customer service and professionalism.
Simple and easy to configure, it integrates with almost every known MS Windows database application on the market today and in the future.
Inclusive features
POSTman Professional
POSTman offers improved data quality, through superior database cleansing and management tools, for deduping, sorting, analysing and segmenting data. It validates addresses against the Postal Address File (PAF) and appends barcodes to the database.
It prints barcodes to correspondence, envelopes and labels, via most word processors, to allow barcoded discounts. A simple import procedure from most contact managers, CRM, accounting systems and database applications allows checking and record validation.
Data management tools dedupe single or multiple lists, merge and sort lists, segment and produce sample lists, for reduced mail costs and an audit trial for all work performed.
Inclusive features
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Batch processing
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Flexible single and multiple list deduping tools
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Macro ‘recording’ for recurring jobs
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Processing of multiple database formats
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Supplied barcode font
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Improved data quality and deliverability
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List profiling tools
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Reporting functions
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Easy-to-use Windows operation
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Online help and tutorials
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Print Post ready
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1800 telephone support
LISTman
LISTman offers powerful direct mail functions in an easy-to-use, easily customised solution.
It takes maximum advantage of Australia Post’s new barcode sorting and delivery technology to achieve the best postage discounts. LISTman incorporates every list and data manipulation tool required. Each tool means real power, most evident when these features are tied together by the inbuilt macro-ing and scheduling facilities.
LISTman also incorporates the AMAS application to add barcoding, presorting and manifesting. No other product on the market offers the level of sophistication in deduping and data manipulation that LISTman does.
Inclusive Features
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Intelligent and sophisticated parsing techniques
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Macro recording/editing and scheduling functions
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Powerful and flexible deduping
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Processing of multiple database formats
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Flexible segmentation
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Global data changing
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List merging and sampling tools
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List tracking procedures
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Reporting functions
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Online help
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Support
CONTACT DETAILS
All product information is as supplied by the company represented on this page and is not endorsed by Australia Post. AMAS® certification relates only to the address matching component of the product.

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