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Impact Mail allows you to send mail items of virtually any shape or design, ranging from shaped postcards, form-cut brochures, die-cut booklets, or multi-dimensional folds, and all without the need for an envelope! You create the shaped mail and Australia Post will make sure it is delivered.
Think of the possibilities for mail shaped as cars, drinks, animals or even die-cut logos and product shapes. See Impact Mail for further details. If you have a specific enquiry, email impactmail@auspost.com.au.
A wide range of organisations have already used Impact Mail and have achieved some great results.
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A recent Impact Mail piece by B Digital achieved a 21.2% response rate.
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Toyota achieved a 4% response rate for their recent Primary Producer Impact Mail Campaign.
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Radio Rentals achieved a 15% response rate which provided a return on investment of over 265% for their key mailing.
For more information on these and other recent Impact Mail campaigns, please read our case studies.
Impact Mail Service Providers
Australia Post provide the delivery component of your Impact Mail campaign. The Impact Mail Service Providers link will help you find a supplier to produce your Impact Mail piece or allow you to register to be recognised as an Impact Mail supplier.
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